CALAGO

MediaCockpit

EXPERTS

The best product information for your organization.

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Why MediaCockpit

Mediacockpit combines product information and creative content to create product content that will inspire your target audience.

However complex your requirements, media cockpit has evolved over the years thanks to many implementations, is used in many different industries and brings simplicity to creating and managing product content. At the same time, Media Cockpit is designed to deliver product content in real-time to your entire (e-commerce) ecosystem.

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Cloud-based Master Data Management

Mediacockpit brings together what belongs together and offers premium master data management on a cloud-based platform. This not only saves you the integration of different systems for creating and using product content, but also gives you anytime, anywhere access to your entire master dataset.

  • Greater efficiency thanks to perfectly integrated data management processes
  • Constant availability of all product content
  • Flexibility and scalability

Product information management

Mediacockpit is a flexible platform for PIM that is already used in many different business scenarios and solves industry-specific challenges. Whether complex product structures or broad product ranges – mediaockpit covers all requirements of industries such as automotive, retail, publishing or healthcare.

  • Broad industry coverage
  • Quality assured product information
  • Perfect basis for all sales and marketing processes
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Management of digital media assets

Media Suite manages all your digital content and intelligently links it to your product data in the PIM. This allows you to effectively organize images, videos, documents, graphics and presentations and make them centrally available to all users – so everyone knows what content has been released and can be deployed for further use and communication.

  • No more long searches for images and video footage
  • All relevant formats, derivatives and formats directly at your disposal
  • Consistent and channel-specific distribution of digital assets
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Customer Management

Product information requirements have become increasingly complex in recent years. Product communication today is much more than just printed catalogs and an online store. Digital marketplaces, apps and social media are constantly diversifying the e-commerce landscape – with media publisher, you have complete control of all your channels.

  • Consistent product and brand communication across all channels
  • Quickly connect new publishing targets
  • Higher conversion rates thanks to personalized customer experience

Greater efficiency across the product content lifecycle

Mediacockpit offers numerous intelligent integrations with essential tools such as Adobe InDesign and Photoshop, as well as Office applications such as Word, Powerpoint or OneDrive. This gives your employees instant access to product information and digital content in media cockpit and eliminates the need to switch back and forth between applications.

  • Greater efficiency through streamlined processes
  • Higher employee satisfaction
  • Faster go-to-market

Greater efficiency across the product content lifecycle

Leave repetitive tasks such as retouching or tagging images, or even translating editorial content to embeddable AI tools such as Clarifai, OpenAI or DeepL. This frees up valuable time for more strategic and creative tasks such as planning new campaigns.

  • Preventing errors in content production
  • More effective use of resources
  • Faster results with consistent quality

Gesprek
Contact

Get in touch for a free chat.

Arjan Herskamp
Senior consultant and CEO
T: 06 – 5250 4987

Alexander Wingelaar
Principal Consultant | PIM Expert
T: 06 – 8234 5061