Do you want to be at the forefront with your webshop? Then don’t forget to take advantage of the latest trends. This not only makes your company stand out more, but if you do it right, it also improves your customer experience and turnover! A good example of a trend that is increasingly emerging in…
Have you heard of Voice commerce? This is an emerging trend where you can order products via voice assistants such as Alexa and Google Home. This offers new opportunities for e-commerce companies to reach their customers and generate more conversions! How does Voice commerce work?Voice commerce means that you can find and purchase products via…
Have you heard of Visual Search? It’s an exciting new technology that allows you to find products by searching images instead of text. This is not only useful for customers, but also for companies. Would you like to know more about this new technology? And do you want to know how PIM can help your…
Do you only sell your products on your own channels such as your webshop and/or physical store? Or can you also be found on various online marketplaces? In both places you have a chance of making a big profit, but there are also a number of disadvantages. What is so special about marketplaces, and does…
Do you want to grow with your company? Then selling on multiple channels offers many advantages! We call this a Multichannel or Omnichannel strategy. These two strategies are extremely similar, but have an important difference. Multichannel is only aimed at offering products on as many channels as possible. while Omnichannel goes one step further. You…
Do you not apply personalization in the sale of your products? Then you miss out on a lot of income. The sales world is becoming increasingly personal, including online. There are so many different web shops and products, how do you ensure that consumers choose you? Personalization is a big factor here essentially. How is…
The benefits of a PIM system vary per company. Does your company already have a large range, is it steadily growing or do you work with many suppliers? Then the benefits of a PIM system are enormous. Is your company a bit smaller? Then you must carefully weigh the costs against the benefits in advance….
Too many companies think too easily about product information. They store it everywhere and nowhere, don’t look critically at what data is really important and just share everything with the outside world. These are not things that would bog down your business, but you are leaving huge potential. After all, data is golden these days….
How do you reach more customers? A simple answer to that is to work with more channels. This is an Omnichannel strategy, which means that your customers can access your products or services through different ways. This is just not as easy as it sounds. After all, you have to take many things into account….
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